Although the term “storytelling” is (over)used non-stop in marketing circles, it sometimes feels like a mythical creature many talk about but few ever really see. One thing we know is that stories work.
In our E-book about Omnichannel Storytelling, you will find every important aspect to step up your storytelling game to connect even more with your audience.
The only thing constant in the influencer marketing world is change. As we approach the home stretch of 2025, we’re looking at emerging trends for 2026 and providing tips to help brands plan their budgets to maximize success.
Q4 is peak season in retail: Use influencer marketing for Halloween, Black Friday & Christmas to boost reach, engagement, and sales.
What’s behind the Labubu hype? Discover how brands cleverly use psychological principles and influencer marketing to create viral campaigns.