Marketing Trends Uncovered: Insights, Tips and Strategies
New! Instagram + Google: 6 Reasons Why This is a Big Deal for Brands & 6 Ways to Make Your Influencer Campaigns More SEO-Friendly
Discover why the connection between Instagram & Google is becoming more important for brands – plus 6 easy SEO tips to boost visibility in influencer marketing.
In-House vs. Influencer-Marketing-Agency: 18 Pors & Cons for Brands
In-house or agency? Discover 18 pros & cons of influencer marketing to find out what works best for your brand.
Trends Guide 2025 Q1
FREE TRENDS GUIDE! Predicting upcoming trends can be one of the most important factors when planning your next digital marketing campaigns. We've selected the top 5 digital marketing trends for 2025 Q1 that brands should pay attention to.
Kingfluencers Joins Forces with naoo AG
Kingfluencers is joining forces with naoo AG, the operator of the Swiss social media platform naoo. This strategic merger will accelerate our growth, expand our service portfolio, and set new benchmarks in social media, influencer marketing, and content creation.
Understanding the Difference Between Influencers and Content Creators: Clearing Up the Misconceptions
Influencers and content creators are often seen as the same, but they have distinct goals and approaches. Understanding these differences helps brands develop more targeted strategies and maximize the potential of both roles.
What a TikTok Ban Would Mean for Brands, Creators, and the Swiss Social Media Landscape
TikTok is once again at the center of heated political debates. A potential ban on the platform in the U.S. could have far-reaching implications—not just for creators and brands but also for the entire social media ecosystem, including in Switzerland.
3 Steps to Make Your Influencer Collaboration a Huge Success
We explain to you how you can successfully work with influencers and which points you should pay attention to.
TikTok Marketing: The 13-Step Strategy to Boost Your Brand
We'll tell you the ultimate TikTok marketing strategy to boost your brand.
Influencer Marketing Stats for Germany, Switzerland, Austria
We’ve curated the most recent and relevant statistics about influencer marketing in the DACH region to keep you up to date on this powerful branch of marketing.
Free Guide – 13 Social Media & Influencer Marketing Trends to Look For Now
FREE GUIDE! Predicting upcoming trends can be one of the most important factors when planning your next digital marketing campaigns. We've selected the top 13 social media trends that brands should pay attention to.
Influencer Marketing vs. Legacy Advertising – Put Your Brand into The Inner Circle
Influencer marketing differs from legacy advertising by fusing ads into the content the audience seeks which is why it is effective.
How to Communicate Responsibly as an Influencer About War and Crises
We all want to be part of a community where we treat each other with consideration and communicate transparently. As an influencer, you have a special role in this.
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