Marketing Trends Uncovered: Insights, Tips and Strategies
Trends Guide 2025 Q1
FREE TRENDS GUIDE! Predicting upcoming trends can be one of the most important factors when planning your next digital marketing campaigns. We've selected the top 5 digital marketing trends for 2025 Q1 that brands should pay attention to.
Kingfluencers Joins Forces with naoo AG
Kingfluencers is joining forces with naoo AG, the operator of the Swiss social media platform naoo. This strategic merger will accelerate our growth, expand our service portfolio, and set new benchmarks in social media, influencer marketing, and content creation.
Understanding the Difference Between Influencers and Content Creators: Clearing Up the Misconceptions
Influencers and content creators are often seen as the same, but they have distinct goals and approaches. Understanding these differences helps brands develop more targeted strategies and maximize the potential of both roles.
What a TikTok Ban Would Mean for Brands, Creators, and the Swiss Social Media Landscape
TikTok is once again at the center of heated political debates. A potential ban on the platform in the U.S. could have far-reaching implications—not just for creators and brands but also for the entire social media ecosystem, including in Switzerland.
The Place of Micro Influencers in Influencer Marketing
We would explore the place of micro Influencing in the marketing industry, how it works, and its future in the industry.
Fake Followers und der richtige Umgang damit
For many people, the desire for more and more followers is huge. An even more tempting offer to help with so-called fake followers through money and follower purchases. The problem: You run the risk of losing your credibility on social media.
Kingfluencers’ Creators Event in Ticino
The Swiss Digital Influence Agency Kingfluencers points the spotlight at the most important influencers from the Italian-speaking part of Switzerland. To ensure that the creative Ticinesi are not forgotten in other parts of the country, the agency organized a big welcome event for creators from the beautiful Svizzera italiana last week at Lago di Lugano.
Television: a Powerful Device for Connection in Today’s Digital Landscape
Considering the medium TV could now be deemed “ancient,” is it still relevant? What role does it play for modern brands and how powerful is it for connection in today's digital landscape?
Social Commerce: How To Use Social Commerce For Your Brand
The changes in the field of e-commerce make social media an excellent marketing tool for e-commerce players to market their goods and promote sales. We'll show you why social commerce has become an indispensable part of modern marketing.
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Metaverse Part 4: Does Metaverse = Decline of Interaction & Connection?
Is the growth of the metaverse merely a continuation of the decline of in-person socialization? Are we on the path to where virtual worlds will dominate our existence?With a mix of the metaverse and reality, we will have the capacity to live life more intensely, making a variety of deeper connections on a global scale. The distinction between online and IRL will become smaller as people strive for balance.
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