Real Stories That Bring Our Brand to Life.
We believe that our employees are the best brand ambassadors.
That’s why we launched our Employee Ambassador Program – to give them a voice. It’s all about real, unfiltered insights into our day-to-day work: who we are, what we do, and why it matters.
By empowering our employees to act as ambassadors, we create an authentic connection between Kingfluencers and the world.
This case study shows how real voices can drive visibility, build trust, and strengthen the employer brand in a lasting way.
The data shows how powerful employee voices can be – not as a replacement for the corporate channel, but as a strong complement to it.
While our corporate LinkedIn account remains a key platform for consistent brand presence and company news, the content shared by our employee ambassadors demonstrates the unique power of personal storytelling.
With 76 posts, the five ambassadors generated over 156,000 impressions and 3,440 engagements.
In comparison, the corporate account published 125 posts in the same time frame, reaching 116,000 impressions and 2,492 engagements.
This highlights the untapped potential within our own team. Authentic, personal posts from employees can significantly expand brand reach and spark more meaningful engagement.
Together, the corporate voice and employee ambassadors form a powerful combination – one that boosts visibility, builds trust, and brings the Kingfluencers story to life.
That was our first Swiss Influence Marketing Forum 2024: the business event of the year who brought together over 350+ attendees and 30+ speakers from the worlds of influencer marketing, brand management, and digital culture.
We’ve written often about the importance of authenticity and credibility. Expert influencers are uniquely suited to help elevate your brand’s credibility. We’ll explain what expert influencers are, how they differ from their traditional counterparts, and how to select and work with them.